Promotional Planning IDEAS Calendar

1-30: National Backpack Safety, Children’s Good Manners, College Savings, Library Card Sign-Up, Sewing, Coupon and Shameless Promotion Month. Think of all the inherent promo-ops for these.

2: Calendar Adjustment Anniversary. Due to the changeover to the Gregorian calendar, today became September 14, New Year’s Day moved from March 25 to January 1 and 1751 had only 282 days. Good for a “huh?” type promo.

3: Do It Day. Quit putting off whatever it is you’re putting off and get to it. Good for almost any business that can contribute to help getting something done.

7: Billy Rose: Birthday. Almost unknown to all but Broadway fans, Rose was one of the original cigar-chomping, hugely egotistical, ultra-flamboyant and highly successful theatrical/film producers, songwriters, impressarios and general bon vivants of New York and Hollywood for almost 50 years. His lavish productions have influenced many. Good for any theatre-related promo. Born 1899.

7-13: Improve Your Home Office Week. Excellent for manufacturers and sellers of computers/accessories, ditto office supplies, furniture, etc.

9: Wonderful Weirdos Day. A day to celebrate those loveable but somewhat off-center folks in our lives who provide knowledge, laughter and inspiration.

12: Video Games Day. Saluting those who create, produce, manufacture, sell and most important, play video games of all kinds.

15-21: Prostate Cancer Awareness Week. Considering how curable it is when caught early and how deadly it can be when not, most men should look into annual checks by age 45. Excellent promo-op.

20-27: Banned Books Week. Underlining the importance of the freedom to read what we wish and the detrimental effects of book censorship. Super for libraries, publishers, bookstores and any other business that wants to get involved (e.g., art galleries for art books).

22: American Businesswoman’s Day. Saluting women who help the country’s business engine run every day. And for those who work too hard or long (men, too), today is also Family Day.

30: Ruth’s Last Game For The Yankees. Today, 1934, The Sultan of Swat and New York Yankees called it quits after 15 years that have since become legend. Interesting idea for any baseball-themed promo.

Promotion Planning Dates

November: American Diabetes Month
November: Aviation History Month
November: Epilepsy Awareness Month
November: Family Stories Month
November: Lung Cancer Awareness Month
November: National Adoption Month
November: National AIDS Awareness Month
November: National Alzheimer's Disease Month
November: National American Indian Heritage Month
November: National Family Caregivers Month
November: National Healthy Skin Month
November: National Hospice Month
November: Peanut Butter Lover’s Month

November 1st - 7th: National Fig Week
November 1st: National Author’s Day
November 1st: National Family Literacy Day
November 1st: Mexico - Day of the Dead
November 1st: Sadie Hawkin's Day
November 2nd - 8th: Notary Public Week
November 2nd: All Souls Day
November 2nd: Daniel Boone's Birthday (1734)
November 3rd: Birthday of the 4th Earl of Sandwich (1718) / Sandwich Day
November 4th: General Election Day
November 4th: Will Rogers' birthday (1879)
November 5th: Guy Fawkes Day
November 7th: Notary Public Day
November 8th - 14th: Pursuit of Happiness Week
November 11th: Remembrance Day - Canada
November 11th: Veteran's Day
November 13th: World Kindness Day
November 14th: Claude Monet's Birthday (1840)
November 15th: America Recycles Day
November 16th - 22nd: American Education Week
November 16th - 22nd: National Geography Awareness Week
November 16th: UN International Day for Tolerance
November 17th - 23rd: Children’s Book Week
November 17th: Homemade Bread Day
November 19th: Anniversary of the Gettysburg Address (1863)
November 19th: National Educational Support Personnel Day
November 20th: National Great American Smokeout.
November 20th: UN Universal Children's Day
November 21st - 27th: National Farm-City Week
November 22nd: Start of Sagittarius astrological sign
November 23rd - 29th: National Adoption Week
November 23rd - 29th: National Family Week
November 23rd: Bible Sunday
November 25th: UN International Day for Elimination of Violence Against Women
November 27th: Thanksgiving Day
November 30th: Computer Security Day