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Promotional Planning IDEAS Calendar
January
1-31: Celebrate The Past, Book Blitz. Gourmet Coffee,
Bread-Baking, Creativity, Diet Resolution, Family Fit
Lifestyle and Quality of Life Month. A year’s worth of
advertising ideas, right at the beginning of the year.
1: Z Day. Saluting all those whose name (personal or
company) begins with a Z, which relegates it to the end
of many lists.
3: Memento Mori Day. Worth repeating yet again; it’s
Italian for “Remember, you die.” A day to celebrate
life, emphasizing that our time here is a gift, and we
should treat it accordingly. Interesting for almost any
“beginning a new year” theme.
4-10: National Thank Your Customers Week. No customers,
no company. Something
we can never forget. All kinds of campaigns can
be built around this.
8-14: Universal Letter-Writing Week. Emphasizing the
importance of writing a true letter as opposed to
sending an e-mail. Stationery shops, computer
stores/makers, schools, libraries, etc., can
participate.
13: Clean Off Your Desk Day. Another good one. A day to
toss everything that’s outdated or unwanted. Offices can
promote desk-cleaning contests, offering logoed
organizers or similar items as incentives or prizes.
15: Humanitarian Day. Very simply, a day to help someone
less fortunate. And then promote it.
19: Janis Joplin, Robert E. Lee, James Watt (inventor)
and Edgar Allan Poe: Birthdays. One of those interesting
days when a number of totally unrelated people share
something in common. Offbeat hook to a promo campaign.
21: Rid The World Of Fad Diets And Gimmicks Day. Good
for any natural foods-related firm, as well as a way to
promote healthier eating in general.
30: Fun At Work Day. The name says it all. Any workplace
in existence can be a part of it, with fun (the key
word, remember) activities and prizes.
31: Inspire Your Heart With Art Day. Stressing the
importance of art to us as a society. Galleries and
museums, of course. But almost any firm can get
involved, via fundraisers, contributions, sponsorships,
etc.
Promotion Planning Dates
January: National Blood Donor Month
January: National Glaucoma Awareness Month
January: National High Tech Month
January: National Hot Tea Month
January: National Personal Self-Defense Awareness Month
January: National Poverty in America Awareness Month
January: Oatmeal Month
January 1st–7th: National Lose Weight/Feel Great Week
January 1st: New Year's Day
January 1st: Z Day
January 4th: Louis Braille's Birthday (1809)
January 5th: Twelfth Night
January 6th - 10th: National Thank-Your-Customers Week
January 6th - 12th: Someday We'll Laugh About This Week
January 6th: Epiphany
January 8th: Elvis Presley’s Birthday (1935)
January 13th: National Clean Off Your Desk Day
January 15th: Martin Luther King Jr.’s Birthday (1929)
January 16th: National Nothing Day
January 16th: Religious Freedom Day
January 17th: Benjamin Franklin’s Birthday (1706)
January 19th: Edgar Allen Poe's Birthday (1809)
January 20th: Martin Luther King Jr. Holiday
January 20th: Start of Aquarius astrological sign
January 22nd: Celebration of Life Day
January 23rd: National Handwriting Day
January 24th: Gold Discovered In California -1848
January 26th: Super Bowl Sunday
January 26th: Australia Day
January 27th: Wolfgang Amadeus Mozart's Birthday (1756)
January 30th: Franklin Delano Roosevelt's Birthday
(1882) |
Promotional
Planning IDEAS - September Calendar and Dates
